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Nationwide initiative culminates in a transformative financial education camp



31 December 2024


KUALA LUMPUR: FWD Insurance Berhad ("FWD Insurance") and Bank Simpanan Nasional ("BSN") have achieved a significant milestone in their mission to enhance financial literacy among Malaysia's youth. Launched on December 6, the Camp Millionaire programme culminated in a grand finale on December 7, marking the successful conclusion of the first phase of this nationwide initiative designed to empower primary school students with essential financial knowledge and skills.


Camp Millionaire, an innovative financial education camp developed by Little Tauke, brought together 100 top achievers from various schools.


The programme provided an immersive experience aimed at deepening their understanding of financial management, equipping them to apply their knowledge practically, and inspiring them to become ambassadors of financial literacy in their communities.


In collaboration with Little Tauke, recognised experts in financial education, FWD Insurance and BSN delivered the "Know Your Money" programme, which has already empowered over 1,000 students across 20 schools nationwide, reaching both urban and rural communities.


This initiative underscores FWD Insurance's unwavering commitment to financial inclusion and aligns with Bank Negara Malaysia's (BNM) mandate to enhance financial literacy across the country.


By leveraging BSN's extensive school networks and Little Tauke's educational expertise, the programme imparts crucial financial knowledge to primary school students aged 10 to 12, laying a strong foundation for their future financial well-being.


"FWD is dedicated to empowering individuals with the knowledge and tools they need to thrive and celebrate living," said Mak See Sen, Chief Executive Officer of FWD Insurance.


"This partnership with BSN and Little Tauke exemplifies our forward-thinking approach, where financial literacy is not just a skill but a gateway to a brighter future. Our collaboration with BSN has significantly accelerated our efforts to promote financial literacy among Malaysian youth, building strong momentum towards a financially inclusive future."


"Financial literacy goes beyond merely learning how to accumulate wealth. It encompasses the ability to make informed decisions about spending, saving, investing, and managing debt. These are essential life skills that have a profound and long-lasting impact on an individual's financial well-being. By instilling these skills at a young age, we empower the youth to navigate the complexities of the financial world with confidence and responsibility," he added.


Jay Khairil, Chief Executive of BSN, highlighted the broader impact of this collaboration: "At BSN, our mission is deeply rooted in empowering the rakyat and fostering financial inclusion. We believe that financial literacy is a cornerstone of sustainable development, and that no Malaysian should be left behind in this journey. Through initiatives like Camp Millionaire and the broader Know Your Money programme, we are cultivating a generation equipped with the knowledge and skills to navigate their financial future with confidence. This collaboration reflects our commitment to building a more resilient and inclusive Malaysia, where everyone has the opportunity to thrive."


The collaboration between FWD Insurance and BSN goes beyond conventional business partnerships, focusing on delivering tangible benefits to Malaysian society. By empowering the next generation with the skills and knowledge to navigate an increasingly complex financial landscape, this partnership underscores a steadfast commitment to building a financially literate and inclusive Malaysia. Through initiatives like Camp Millionaire, FWD Insurance and BSN reaffirm their dedication to shaping a brighter, more resilient future for all Malaysians.

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